Over 35 years, Richard Lyon's photographic journey has been wide and varied, gaining him recognition as one of Australia's leading advertising photographers.

In his early years, Richard spent time honing his traditional photography skills in Australia and overseas by assisting some of the best advertising photographers of their time. His transition from film to digital ignited an interest in new technology and post-production techniques, which he has crafted into a fine art.

Richard is widely known for his work featuring people. He creates intriguing images that are rich in depth and texture. His signature look and feel come from many years of traditional photographic experience combined with modern post-production techniques.

Richard has won more than 50 recognitions and awards within the South Australian advertising industry. In 2004 and 2005, Richard won the prestigious Master's Chair Award, recognising the time-honoured role of a master craftsperson.

Richard's passion for his craft and ability to involve and immerse his subjects during the photography shoot results in striking beauty.